sumber: https://juragankreatif.com/apa-tujuan-pembuatan-website/
1. Introducing Products Online
The purpose of making the first website is to introduce products online. You can use the website to describe what products you actually sell along with their advantages and uses. You are free to express how the details of the products you sell. In addition, this method of introduction is indeed considered more effective than having to go door to door or holding an event, it also saves more costs and time.
2. Expanding Networks and Information Through Online Media
The purpose of making a second website is to expand networks and information through online media. If you want to get the information and networks you need to grow your business, creating a website is one of the quickest alternatives. Because by creating a website, readers will know about what business you are running and provide information related to what you need, including offering a profitable partnership. In addition, you can also gain knowledge that you do not get when expanding your network and information offline. Because usually, people are more free to share knowledge in the online world compared to the offline world.
3. As a Marketing Tool
Websites are made, cannot be separated from marketing or marketing tools. Marketing is more effective if you use a website to promote the products you sell. You can write something about your product on the website. For example, detailed information and product advantages that you can pack into an article, product order flow, and contact person for ordering.
4. Personal and Corporate Representations
The website also indirectly represents what kind of person and company you are running. To achieve this goal, you must design your website as well as possible so that readers will be interested in what you present. On the other hand, the website can also be a means of self, company or community existence by displaying photos or activities that have been carried out, so as to attract readers to know more deeply and join your company.
5. A Place to Understand Market Needs More Effectively
Creating a website is also a means for you to understand market needs more effectively. Usually, on the website there is a comment feature or forum feature that can be used to understand the needs, criticisms and suggestions from the community without having to go one by one. So that your comments, criticisms and suggestions can make yourself and your business better.
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